In this reduction within the job market, we all have to be creatively marketable to survive within these conditions of job reduction.
Here is the second part of communications specialist Dr. Marcia Forbes’ take on the recently announced merger between Jamaica’s two oldest media houses. And yes – there will have to be job cuts.
As promised, here is another look at the proposed RJR/Gleaner merger. This announcement comes against the backdrop of a media landscape that is constantly evolving globally, regionally and locally. Media changes are being driven not only by technologies such as high speed broadband, the Internet in general and smartphones, but also via mergers and acquisitions accompanied by media convergence and consolidation. Let me focus on Jamaica and start with radio. The merged RJR/Gleaner entity will have five FM radio stations.
Radio Stations’ Revenues
From as far back as 2002 as the then General Manager of TVJ, the decline of local radio was evident. It has…
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